The
wireless communications industry is exploring new ways to provide
mobile video transmission and charge for them, in an effort to encourage
use without overloading their networks, said Shadman Zafar, chief
technology officer of Verizon Wireless.
The
change will happen from this year, involves the executive notes, a new
concept described as "droplet transmission", which involves sending a
gradual video devices such as tablets.
The
system must be accompanied by so-called smart charging, under which the
operators do not charge for the download of certain data, Zafar said in
an interview with Reuters at the Consumer Electronics Show (CES) in Las
Vegas.
"This
is the direction that the industry in general is looking at," said the
executive, who was recently transferred from the parent Verizon
Communications to Verizon Wireless. In the matrix, he led the development of the television and the Internet.
Under
the model described by Zafar, consumers request a video on your mobile
device prior to the time in which they wish to see it. The service provider then transmit the video gradually, so that others do not overload the network.
This would involve sending data off-peak hours and choose routes with low network traffic, said Zafar. In return for further delay, the consumer would not have to pay for the download, he said.
Options
such as this would make consumers more willing to watch videos on their
phones and tablets, as the largest mobile operators in the United
States, Verizon Wireless and AT & T charge for the volume of data
transmitted.
"The
idea is that consumers do not pay for the download of certain data to
transmit because the carrier in a different way," said Zafar.Essa
ability to charge different prices for different types of traffic would
also have different uses for the operators, he said .
Zafar
mentioned the possibility of service under which a content provider
attracts new customers to pay for wireless access to a site or service,
in a similar way to a 0-800 phone.
"It
would be possible to create new models," Zafar said, noting that
Amazon.com does have something to build in the cost of wireless download
electronic books in the price of these products.
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